Social Media Marketing - 9320 - Columbia Area Career Center

Social Media Marketing – 9320

Grade Level: 11, 12 Credit: 1 Type: Practical Art

School: BHS, CACC, HHS

Prerequisite: Passing grades for both semesters (averaging 70% or higher) in Marketing or Entrepreneurship

Study the rise of social media and learn to integrate it into overall marketing strategies. The course will also investigate how to measure online success and explore the purpose of different social media platforms. You will manage an online presence for an organization, understand techniques, gain consumer buy-in and properly select media to engage customers and monitor the results. Every student will have an opportunity to advance personal and professional skills through participation in DECA.

Related: Marketing, Digital Media, Broadcast TV

Grades and Credits

Grades: 11, 12 — Credits: 1 Type: Practical Art

Related Courses

Digital Media, Broadcast TV

Prerequisites

C or better average in Marketing or Entrepreneurship

Syllabus 4-Year Plan

Columbia Area Career Center – Columbia Public Schools • 4203 S. Providence Rd., Columbia, MO 65203, 573-214-3800

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