Advertising and Promotion – 9305
Grade Level: 11, 12 Credit: 1 Type: Practical Art
School: CACC, HHS
Prerequisite: Passing grades for both semesters (averaging 70% or higher) in Marketing or Entrepreneurship
Discover how advertising and promotion affect consumers and influence the marketing process. Learn the creative side of advertising and promotional development. Analyze all facets of advertising and sales promotion and learn the psychology of promotional channels, including advertising (TV, print, radio, outdoor, and social media), sales promotion, public relations and publicity. Every student will have an opportunity to advance personal and professional skills through participation in DECA.
Related: Digital Media, Broadcast TV
College dual credit: may be available