Advertising and Promotion – 9305 - Columbia Area Career Center

Advertising and Promotion – 9305

Grade Level: 11, 12 Credit: 1 Type: Practical Art

School: CACC, HHS

Prerequisite: Passing grades for both semesters (averaging 70% or higher) in Marketing or Entrepreneurship

Discover how advertising and promotion affect consumers and influence the marketing process. Learn the creative side of advertising and promotional development. Analyze all facets of advertising and sales promotion and learn the psychology of promotional channels, including advertising (TV, print, radio, outdoor, and social media), sales promotion, public relations and publicity. Every student will have an opportunity to advance personal and professional skills through participation in DECA.

Related: Digital Media, Broadcast TV

College dual credit: may be available

Syllabus 4-Year Plan College Credit Student Work

Columbia Area Career Center – Columbia Public Schools • 4203 S. Providence Rd., Columbia, MO 65203, 573-214-3800

The Columbia Public School District does not discriminate on the basis of race, color, religion, gender identity, gender expression, sexual orientation, national origin, ancestry, disability, age, or use of leave protected by the Family and Medical Leave Act, in its programs, activities, or with regard to employment. The Columbia Board of Education is an equal opportunity employer. Inquiries regarding Columbia Public Schools’ compliance with IDEA and Section 504 regulations should contact Special Services at 1818 West Worley, Columbia MO, 65203 (573) 214-3462.

Columbia Area Career Center is committed to providing equal access to educational opportunities for students with disabilities covered under The Americans with Disabilities Act. The objectives are to ensure that students with disabilities function adequately and without discrimination in all aspects of the educational experience. Accessible facilities are available at all training locations. Students with documented disabilities who would like to inquire about the availability of reasonable academic and/or other program related accommodations should contact the Section 504 Liaison, 573-214-3800 ext. 29455

Columbia Area Career Center is a part of the Columbia Public School District and serves the community by providing the following education programs to a variety of ages including, but not limited to, career and technical education, personal enrichment, literacy advancement, workforce development and summer camps. For more information, visit www.patricks110.sg-host.com or www.cpsk12.org.